Look at the retail box
A genuine Nikon box will feature both the Nikon logo at the upper left corner and the model number on every side of the box. These may either be printed or embossed. Beware that sometimes, counterfeit cameras may come in genuine Nikon packaging.Pay close attention to the box’s label
The box’s side panel should have a label that features the serial number with a barcode along with the Nikon logo and model number. It should also include additional manufacturing information. Confirm that the serial number listed on the box matches the one on the actual product.Confirm that there’s an instruction manual
Nikon cameras always come with a well-designed and easy-to-read instruction manual in their boxes. Check the quality of the print—smudged letters, low quality paper, and poor grammar are signs that the manual—along with the camera—is a fake.Check the warranty card
New Nikon cameras come with a warranty card. As with the instruction manual, check for any glaring errors in grammar and spelling. Also make sure that the serial number listed on the card matches the one found on the camera and the box.Inspect the camera
As mentioned, the model number and the serial number listed on both the box and warranty card will also appear on the camera itself. The model and serial number location on the camera may vary, but it’s usually found on the camera base. Again, make sure that these match the ones on the warranty card and box.If everything checks out, then congratulations. You have just bought yourself a quality Nikon product. You can avoid all the uncertainties and worries next time, by purchasing your photography equipment from trusted retailers. Help Louis Assoulin fight against scam sellers by purchasing from him or other trusted photography dealers.